Field notes
Notes from the floor, the lab and the farm.
Practical writing from our veterinary, operations and compliance teams. Plain-English, short, useful.
Veterinary
Managing broiler heat stress in Punjab summers
Practical interventions our vet team prescribes when ambient temperatures cross 38°C — electrolytes, ventilation tweaks and water management.
Dr. Sana Iqbal 22-Apr-2026 6 min read
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Compliance
FBR digital invoicing — what poultry suppliers need to know
Pakistan's tax authority now mandates real-time invoice reporting for registered businesses. Here's how we got compliant in 90 days.
Ahmed Khan·08-Mar-2026
Veterinary
Starter feed formulation tweaks for Pakistani climate
Imported broiler starter formulas often underperform here. Our nutrition team explains what we change for sub-tropical conditions.
Dr. Asif Tariq·14-Feb-2026
Operations
Inside Majestic: rebuilding the warehouse for same-day dispatch
We rebuilt our Lahore warehouse to hit a 4 PM same-day cutoff. Here's the before/after — pick paths, bin scanning, and what went wrong.
Bilal Ahmad·20-Jan-2026
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